Nike Unveils The First Ever Self-Lacing Shoe |PHOTO + VIDEO
Unfortunately, it’s not the Nike Air Mag.
As that saying goes, the future is now. Nike made sure of that at their 2016 Innovation Summit in New York today. Among the many innovative sneakers they unveiled, Nike’s crown jewel is the first ever self-lacing sneakers.
Nike calls this technology “adaptive lacing,” and unfortunately, it won’t be appearing in the coveted Air Mags. At least not right away. Instead, the Swoosh revealed the HyperAdapt 1.0, a low top running silhouette that looks a little bit like Kobes and a little bit like Rick Owens Tech Runners.
The stand out feature is the lacing itself, which we’ll let Nike Senior Innovator Tiffany Beers explain: “When you step in, your heel will hit a sensor and the system will automatically tighten. Then there are two buttons on the site to tighten and loosen. You can adjust it until it’s perfect.” Just like in “Back To The Future II,” users of “adaptive lacing” technology won’t ever need to touch their laces again.
The rest of the shoe features a mesh-like ripstop material all over, with chunky midsole and a batter pack under the shoe’s arch. The battery pack will fight up, at least according to the promo materials. Check out a video of Cristiano Ronaldo trying on the shoe below.
It’s not quite the Air Mag that everyone wanted, but will you be willing to try out the first self-lacing sneaker when it drops this holiday season?
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— Cristiano Ronaldo (@Cristiano) March 16, 2016